U.S. District Judge Phyllis Hamilton in Oakland, Calif., dismissed some claims in a class-action lawsuit against Facebook but ruled that the social network must face claims that it scanned the content of messages sent between users, for advertising purposes, Re/code reported.
Comedian Jerry Seinfeld finally joined Facebook in late October, and he has more than doubled the likes on his page over the course of two months. Paul Beddoe-Stephens, who works on strategic partnerships for entertainment at the social network, explained why Seinfeld has been so successful in a Facebook Media blog post:
This week, the Los Angeles Tourism and Convention Board is hiring a manager of social media, while Brigade Marketing needs a senior social media manager. Society for Science & the Public is seeking a social media specialist, and GlobeOne is on the hunt for a community manager. Get the scoop on these openings below, and find additional social media jobs on Mediabistro.
Just in time for the National Football League postseason, the league is teaming up with Facebook to post short video clips game highlights, NFL news and fantasy advice to be followed by ads for Verizon Wireless, which is footing the bill, The Wall Street Journal’s CMO Today blog reported.
The agency-wide ad-serving and measurement partnership between Facebook’s Atlas and Omnicom, which was officially announced at Advertising Week 2014 in September after being reported earlier that month by Ad Age, is now active with Omnicom Media Group in the Asia-Pacific region, Facebook marketing manager Nicole Maraschky wrote in a blog post.