The 66th Annual Primetime Emmy Awards ceremony will be held at the Nokia Theatre L.A. Live in Los Angeles Monday, and while not everybody will leave holding a golden statue, some celebrities will be holding a new device from Facebook on the red carpet.
This week, NBCUniversal is hiring a manager of social media marketing, while Solomon McCown & Co. is seeking a senior digital media manager. AmerisourceBergen needs a digital and Web media coordinator, and GameChanger is on the hunt for a marketing copywriter and campaign manager. Get the scoop on these openings below, and find additional social media jobs on Mediabistro.
Facebook Advertising Researchers Neha Bhargava and Eurry Kim followed up their July post on the Facebook for Business page on using Facebook ads to drive brand awareness by mining the same study of more than 1,500 News Feed ads between October 2013 and this past March, from more than 350 campaigns, for tips on how brands can generate conversions from ads on the social network.
Facebook announced a flurry of news related to its App Links open, cross-platform solution for application-to-app linking, which it initially debuted at its F8 global developer conference in San Francisco April 30: More than 3 billion unique App Links have been created; an App Links blog has been launched; analytics are now available; Windows Phone support was boosted; and support for the referer_app_link was added for Android.
Instagram introduced advertising last November, and now the Facebook-owned photo- and video-sharing network is rolling out tools for advertisers that will allow them to gauge the success of their campaigns.
Facebook likes can be viewed any number of ways, but according to a federal court judge in Florida, they cannot be considered property. That declaration was part of the ruling in a lawsuit filed against BET by insurance agent Stacey Mattocks over a fan page for The Game, a series on the cable network.