While eight National Hockey League teams remain in the hunt for the Stanley Cup, the clubs are also battling it out on Facebook. Fans all over the world flock to the teams’ Facebook pages for scoring updates, photos, and other updates throughout the playoffs. Using PageData statistics, let’s take a look at who has been winning the matchups in the second round of the playoffs, both on the ice and on the social network.
Working out is becoming a more social experience, with Facebook friends offering support on a tough hill or the homestretch. Endomondo knows this, as the application recently deepened its Facebook integration to include the ability to tag friends, as well as to post photos and status updates once the workout is done.
In March, Facebook released a guide for causes and nonprofits, advising them on how to reach Facebook users with their pages. The social network announced Wednesday that the guide is now available in four additional languages.
AdRoll, a Facebook Exchange partner, announced Wednesday that it has rolled out ad retargeting in the News Feed. The company launched this capability earlier this month in beta, and opened it up to all AdRoll customers Wednesday. This way, advertisements can be tailored to target users’ activity off of Facebook.
Facebook delivers much higher conversion rates than Pinterest or Twitter in terms of social commerce sales, but the average order value is highest for Pinterest users, followed by those referred by Facebook and Twitter, according to a new report by customer experience engine Monetate.
Facebook added the ability for users to schedule Gifts up to two weeks in advance, enabling them to choose Gifts, fill out the cards, and pay in advance.
Washington Gov. Jay Inslee signed a bill Tuesday that bans employers from demanding that employees or job candidates surrender their passwords to Facebook, Twitter, and other social networks, as well as from requiring employees to add managers as friends or contacts, AP reported.