Facebook chief operating officer Sheryl Sandberg was in New York for Advertising Week 2014, where she spoke at the Brainstorm TECH marketing dinner at Mario Batali’s Del Posto restaurant, presented by Fortune, devoting much of her time to discussing the revamped Atlas ad platform the social network introduced Monday at Advertising Week.
Facebook chief operating officer Sheryl Sandberg visited India in July, and now it’s co-founder and CEO Mark Zuckerberg’s turn, as The Times of India reported that Zuckerberg will speak at the Internet.org summit in New Delhi Oct. 9 and 10.
Another way for Facebook page administrators to compare the performance of their pages with those of their competitors comes from Facebook application creator Cool Tabs in the form of Page Performance, which analyzes the last 50 posts on a page and contrasts them with their rivals’ efforts.
Facebook’s cloud-based application platform, Parse, announced a revamp of its Android Push API, saying in a blog post that the new application-programming interface will simplify setup for developers, as well as boost reliability and make it easier to extend or customize in order to override default push behavior.
Social intelligence company Brandwatch rolled out new features for its Brandwatch Vizia social media command center, which allows brands to conduct risk and crisis management, monitor and analyze the success of events and campaigns, and track their online presence against competitors.
Facebook co-founder and CEO Mark Zuckerberg and his wife, Priscilla Chan, live in Palo Alto, Calif., and own a second home in San Francisco. And now, according to a report by Pacific Business News, the North Shore of Kaua’i in Hawaii is next on the list.
Charles F. Frost was an Oglivy & Mather advertising executive who worked on the American Express account in the 1960s, and his name was kept alive by being featured on credit cards displayed in ads for American Express. Now, “CF Frost” has taken over the American Express Instagram account.
Facebook apparently got into the spirit of the fall season over the weekend with a Facebook Harvest Sale in the games section of its App Center.
Facebook is reminding users who access the social network via mobile devices that they have choices when it comes to auto-play videos.