Which Facebook Strategic Preferred Marketing Developer Just Named A New President? Adaptly

AdaptlyLogo650A Facebook Strategic Preferred Marketing Developer has a new president Thursday, as social advertising and optimization provider Adaptly announced that former The Daily Mail Online Chief Marketing Officer Sean O’Neal will assume the role.

Adaptly said O’Neal will lead its growth strategy into new markets and oversee strategic partner relationships, reporting to Co-Founder and CEO Nikhil Sethi.

Prior to The Daily Mail Online, O’Neal served as president of online ad research company Vizu, and he also worked with Datran Media, Sony Online Entertainment, and CD-Now.

Sethi said in a release announcing the hire:

Sean brings nearly 20 years of marketing and technology experience to Adaptly. We are entering into an incredibly exciting stage of our growth, and Sean’s extensive experience with scaling businesses will help us to continue our rapid acceleration.

O’Neal added:

Adaptly is one of the most innovative companies in the space. Some of the biggest brands and agencies in the world are leveraging the technology platform, which continues to meet the ever-changing needs of today’s digital marketer. I look forward to being a part of this world-class organization.

Related Stories
Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!