HalloweenCookiesFacebook application developer Antavo issued a reminder to page administrators that Halloween is the perfect time to scare up some engagement with contests on the social network.

Halloween-related statistics provided by Antavo included:

  • 30 percent more Facebook users entered promotional campaigns around Halloween.
  • The average amount spent on decorations, costumes, candy, and other Halloween-related services is $75.
  • 70 percent of those aged 18 through 24 intend to dress up.
  • Pumpkins are 20 times more popular in October.
  • Two out of every 10 pets will also wear costumes, whether they like it or not.

Readers: Have you ever participated in Halloween-related promotions on Facebook?

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