
Sponsored stories are still not being used by 55 percent of advertisers on Facebook, according to a recent study by social media marketing outfit Social Fresh.

Sponsored stories are still not being used by 55 percent of advertisers on Facebook, according to a recent study by social media marketing outfit Social Fresh.

A new study by EdgeRank Checker has found that timeline does not affect fan engagement, going against recent reports that made it sound as if timeline might be able to dramatically improve Facebook page engagement.

If you see a tempting link on Facebook, look at the address before clicking on it. Beware of anything containing the characters /app_

What are the biggest mistakes people are making in Facebook marketing right now?

If you manage a Facebook page for a company that sells things online, do you know which of your Facebook posts are getting the most sales?

A stunning change with the new Facebook timeline is that you can no longer have a landing page or welcome tab for your business page.

PageLever created a new site called WhyIsFacebookInsightsNotWorking.com to give you the latest.

Here’s an excerpt from chapter 11 of The Like Economy: How Businesses Make Money With Facebook.

To optimize for GraphRank and get your posts to show up in your fans’ news feed, you have to get more likes and comments every time you post.

Could open graph actions rocket your business into another dimension? It’s hard to know, because it’s so new that we don’t even know how to think about it.