
Facebook’s Preferred Marketing Developer program welcomed a new member in its applications category: digital promotions platform Ifeelgoods.

Facebook’s Preferred Marketing Developer program welcomed a new member in its applications category: digital promotions platform Ifeelgoods.

This may not be what anti-advertising Facebook users want to read, but Head of Measurement and Insights Brad Smallwood believes the social network has plenty of room for more ads.

When does a “spontaneous” one-day holiday to Warsaw, Poland, turn into a meeting with the country’s minister for administrative affairs and digitization? When you happen to be Facebook Co-Founder and CEO Mark Zuckerberg.

Wembley Stadium in London will host Saturday’s all-German 2013 UEFA Champions League Final between favorite FC Bayern Munich and underdog Borussia Dortmund, and according to sister site PageData, Bayern Munich is the favorite on Facebook, as well as on the pitch.

Facebook acquired Atlas Solutions from Microsoft in February and extolled its virtues during its first-quarter earnings call earlier this month. Now, the social network told its largest advertisers that Atlas’ view tags can be used to track targeted ads using its custom audiences, partner categories, and lookalike audiences options, sister blog Inside Facebook reported.

Human-rights group the Global Network Initiative welcome a new member Wednesday, as Facebook confirmed that it joined GNI.

The bad news continues to roll in for Facebook Home and the HTC First, as TechCrunch reported that U.K. mobile carrier EE and French counterpart Orange both confirmed that they will not roll out the only mobile device to come preloaded with the Android overlay.

The most innovative use of Facebook’s Open Graph by a musical artist goes to … ZZ Ward, for her 365 Days of ZZ Ward application.

In March, Facebook released a guide for causes and nonprofits, advising them on how to reach Facebook users with their pages. The social network announced Wednesday that the guide is now available in four additional languages.

Facebook delivers much higher conversion rates than Pinterest or Twitter in terms of social commerce sales, but the average order value is highest for Pinterest users, followed by those referred by Facebook and Twitter, according to a new report by customer experience engine Monetate.