The product recall industry as a whole sees $20 billion to $100 billion in annual spending on counter advertisement — but Facebook is free.
Ellie CachetteWriter, Consumer Web
Founder and resident entrepreneur at SocialTimes, Ellie Cachette founded ConsumerBell.com in 2010 to help connect consumers and corporations to make recalls more streamlined. Recognized by the California State Senate as an “Outstanding Educator” in AIDS and Public health in 1997, Ellie has been an active supporter in the campaign to cure AIDS and promote healthy living. Ellie is a strong advocate of Women 2.0, a Silicon Valley organization dedicated to empowering female entrepreneurs and a product safety junkie
Follow me on Twitter @ecachette or email me at ellie "at" consumerbell.com