Procter & Gamble’s Swiffer, Ford Mustang, and Subway comprise a trifecta of big-brand names that are sampling Facebook’s new logout ads, Clickz reported.
Julie D. Andrews
Did Facebook IPO Ruin Fundraising For Startups?
Julie D. Andrews on June 6, 2012 11:00 AM
A missive posted by Paul Graham, founder of investment firm Y Combinator, warned that there may be funding hurdles for startups in the future as a result of Facebook’s less-than-dynamic initial public offering performance.
EA Bringing SimCity Social To Facebook
Julie D. Andrews on June 5, 2012 11:31 AM
Coming 23 years after it established the city-building video game genre in the gaming industry, Electronic Arts announced that it will introduce a new game in its SimCity franchise, SimCity Social, on Facebook, sister blog Inside Social Games reported.
Facebook Eyes Former ‘New York Times’ Building
Julie D. Andrews on June 5, 2012 9:31 AM
Facebook is reportedly perusing space options at The New York Times’ former digs at 229 W. 43rd Street in Manhattan, the ever-buzzing heartbeat of Times Square. Other options, according to Crain’s New York Business, include the social network expanding the Madison Avenue office space it already rents.
Study: First-Time Moms Spend More Time On Facebook After Giving Birth
Julie D. Andrews on June 4, 2012 5:07 PM
We’re not sure how they find the time, or the open arms, but 44 percent of new, first-time mothers spend more time on Facebook after childbirth compared with before, according to a new study published in the July issue of journal Family Relations.
INFOGRAPHIC: Is China Ripe For Facebook’s Taking?
Julie D. Andrews on June 4, 2012 2:00 PM
China is worth keeping an eye on as Facebook turns its focus to mobile. It is being called the most active social country on the globe, with 95 percent of residents in China’s major cities using social networks, according to a new survey of 5,700 Internet users in China. While the country continues to block Facebook, as well as other outsider social networks including Twitter, it is gathering millions of users on its home-grown social networks and adapting to the new mobile platform at a brisk pace.
Facebook Rising Star: VP Of Global Marketing Solutions Carolyn Everson
Julie D. Andrews on June 4, 2012 1:10 PM
While Facebook may not have one woman on its board, to the tune of harsh criticism from groups such as Ultraviolet, it does flash an impressive roster of power-hitter female executives on its payroll. One rising star to keep an eye on is Carolyn Everson, Facebook’s vice president of global marketing solutions. Based on the company’s now-urgent need to lasso in ad dollars, her time to shine has clearly arrived.
One Facebook User’s Tale Serves As A Warning About Sponsored Stories
Julie D. Andrews on June 1, 2012 5:16 PM
A Twitter retweet may not be an endorsement, but a Facebook like most certainly is, and some users are finding that out the embarrassing way.
Search Engine Referrals To Facebook Pages Halved
Julie D. Andrews on May 31, 2012 7:59 PMIn January, Google released its Search Plus Your World, which was built to customize results to social networks, as well as to highlight Google Plus. Fears swirled among competing social networks, Facebook among them, that the search-engine giant had aims of boosting its own social network while limiting traffic to others.
Kids’ Photos On Facebook: Yes Or No? (Guess Which Way Website STFU, Parents Votes)
Julie D. Andrews on May 31, 2012 5:22 PM
Recently, writer Steven Leckart coined the term “oversharenting” to refer to the omnificent practice of Gen-C (as in connected adults ages 18 to 34, per Nielsen) parents who overpost photos of their young children in curious circumstances.