Mary C. Long

Mary C. Long is Chief Ghost at Digital Media Ghost where she ghostwrites and helps clients win online using digital strategies you’ve yet to consider. She has particular expertise in advising law firms and schools on social sabotage and how to avoid it. You’ll find her all over the web, starting here: http://about.me/MaryCLong

50 Ways to Lose Your Facebook Followers

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Building up a following on Facebook is an intricate balance between posting things of interest, fostering engagement and giving your followers a reason to keep you in their News Feeds. It is a delicate house of cards — and the wrong social media wind can bring destruction. And like the Paul Simon song, “50 Ways to Leave Your Lover,” there are probably that many ways and more to drive all that traffic AWAY from your page. Let’s explore a few that you may be missing:

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5 People Who Should Quit Facebook

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We all have those people in our Facebook News Feeds where we can’t help but snicker at their posts and roll our eyes every time we scroll through. We so desperately want to delete them because they are annoying, but we can’t get ourselves to do it because as much as we don’t want to admit, they are entertaining (sometimes). However, there comes a time where enough is enough, and some people, like the five kinds detailed below, should just quit Facebook. Please?

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Vine Aims for Instagram with Update Onslaught

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It seems as if there is no end in sight to the competition between two popular video-sharing social media platforms — and their parents. Instagram (Facebook’s adorable toddler) and Vine (Twitter’s unruly teenager) have been neck and neck with updating their platforms and adding new features constantly. You can read about Instagram’s latest and greatest, futuristically named Hyperlapse, here, but let’s see how Vine measures up.

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Facebook ‘Crap Be Gone’ App: Social Fixer

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“I love every single Facebook feature and every spammy post that shows up in my News Feed,” said NO ONE EVER. No matter if you are a dilettante dabbler or a Facebook fanatic, you undoubtedly at some point or another have asked yourself, “Why does Facebook do it that way? And why can’t I change it — even a little bit?” There may be some foot-stomping involved depending on your level of frustration. Facebook always has its reasons, of course, and while it claims to want the best user experience, the reality is that the company has a bottom line to meet and advertisers to keep happy. So what is a poor Facebook user to do (besides dump Facebook, but let’s not get crazy)? Call in the Social Fixer — that’s what!

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You Keep Falling For Scams On Facebook: Stop It

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You see a post offering a $200 Nike gift card, so you share it (as requested) because “it can’t hurt to try!” Well, it may not “hurt,” but at the least, it’s super annoying to see these pop up all the time (they’re obviously not real, come on) — and at the worst, they actually do hurt, spreading malware to your own and your equally gullible friends’ computers. It’s time to stop this madness, folks. Sit on your hands until the urge to share these things passes if you have to.

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