Mary C. Long

Mary C. Long is Chief Ghost at Digital Media Ghost where she ghostwrites and helps clients win online using digital strategies you’ve yet to consider. She has particular expertise in advising law firms and schools on social sabotage and how to avoid it. You’ll find her all over the web, starting here: http://about.me/MaryCLong

Fake News Terrifies Facebook’s Under-21 Crowd

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In a sign that not all the young’uns have abandoned “the book,” there’s a fake news scam spreading like wildfire on Facebook aimed specifically at the under 21 crowd — and if you haven’t seen it yet, you will (assuming you’re connected to any of the aforementioned young’uns, that is). And if you’re not connected to many under-21 folks, be sure to share it so it can spread and be shared joyfully by those who are!

And if you’re NOT connected to many under 21 folks, be sure to share it so it can spread and be shared joyfully by those who are!

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Facebook SPMD AdParlor Boosts Analytics Offerings

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Are you looking for a way to maximize your spend on Facebook advertising? AdParlor might be just what you’re looking for. Its newly launched social advertising platform provides robust reports and just oh so many metrics to help inform your efforts. And not only does it hold the coveted Strategic Preferred Marketing Developer status with Facebook — it’s a preferred partner on Twitter, too. Cross-platform analytics, here you come!

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Tracy Morgan Dominates Facebook’s News Feed, Because WE Are ‘The Media’

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Ahead of the next round of Tracy Morgan news that’s sure to flood our Facebook News Feeds, I thought it would be a good time to point out a fundamental error in a common complaint I see posted all over Facebook from time to time: The reason why our Facebook News Feeds suck — the reason “mainstream media” sucks altogether — is because WE are “the media.” Yep, your crappy news is all your own fault!

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Want To Sound Off About Work Anonymously? Now You Can [VIDEO]

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So you know LinkedIn is NOT the place to vent or share anything beyond buttoned-up business about your work. And how many lazies (those “self-employed and proud of it!” types) can one tolerate day in and day out on Facebook? But you want to share your day with other work-minded, fun folks and wish there was somewhere you could commiserate. And now there is. mi925 (like “my 9-5″, get it?) let’s you walk that fine line between the serious and silly that makes up your work day, and although there’s a bit of social saturation out there, this is a site you might want to consider. Here’s why:

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Boost Organic Reach On Facebook By Rewarding Millennials For Posts

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Facebook has pretty much decimated organic reach for brands – and this is only expected to get worse. But you’ve invested SO much time (and money) in growing that Facebook fan base, so walking away from it should be your very last option – particularly as, according to a new study from PunchTab, there’s hope for you yet, squirrel.

Yes, we’re talking about Millennials (you may have heard of them) and they have billions to spend and they’re SUPER active on social media. You just need to know how to attract them! (Hint: This post will tell you how.)

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Latest Facebook Survey Targets Friends’ Annoying Posts

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We all have “those” Facebook friends who muck up our News Feeds with all sorts of hoopla, from political rants and game achievements to oversharing TMI (too much information). Which posts are the most annoying? Well, Facebook probably has a good idea, as the latest survey from the Facebook Feedback Panel attempts to sort out the good, the bad, and the ridiculously annoying.

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