Black Friday Fever On Facebook: Retailers Make Up Entire Top 25 In Terms Of PTAT

Facebook had Black Friday fever during the week of Nov. 16 through 23, as the top 25 people talking about this scores went to retailers on Black Friday itself, with gigantic jumps in mentions of Black Friday (1,450 percent), shopping (586 percent), mall (304 percent), and sales (162 percent) during that time period.

The top 25 in terms of PTAT Nov. 23 were:

  1. Walmart
  2. Toys “R” Us
  3. Macy’s
  4. Amazon
  5. Converse
  6. Foot Locker
  7. Spencer’s
  8. Aeropostale
  9. Target
  10. Kohl’s
  11. Coach
  12. Champs Sports
  13. Best Buy
  14. Finish Line
  15. Ace Hardware
  16. Keurig
  17. Forever 21
  18. Lowe’s
  19. Gap
  20. JCPenney
  21. Bed Bath & Beyond
  22. Sears
  23. QVC
  24. Build-a-Bear Workshop
  25. Disney Store

Readers: How much of your news feed was occupied by Black Friday-related content last week?

Image courtesy of Shutterstock.

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!