Love At First Sight? More Likely If You Have Mutual Facebook Friends

Studies have found that Facebook can increase self-esteem, but can it also influence choices on who to date? One-date-a-day dating site Coffee Meets Bagel seems to think so.

Coffee Meets Bagel studied whether its users would like a potential date on the social network, based on mutual Facebook friends, and its findings included:

  • You are 37.2 percent more likely to both want to go out if you’ve got mutual Facebook friends.
  • If you have four mutual friends, you’ll be 90.1 percent more likely to like each other.
  • Girls are 29 percent more likely to like someone with mutual friends, while guys are only 10 percent more likely.
  • Folks in their 20s are more likely to couple based on mutual friendships — 20- to 29-year-olds are 48 percent more likely to like each other.
  • Folks in their 30s and 40s are only 23 percent more likely to mutually like each other.

Readers: Did any of these findings surprise you?

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!