UPDATED: Thousands Share Facebook Profile Of Brother Of Conn. School Shooter Prior To Corrections By Media

Not long after the name of the shooter who killed nearly 30 people — including 20 children — was released following a tragedy Friday morning at a Connecticut elementary school, many people rushed to Facebook to find the social media profile of Ryan Lanza. The Facebook profile of a Ryan Lanza from Newtown, Conn. was posted all over the Internet, with roughly 9,000 people sharing his profile photo. However, the early reports were erroneous, and it was later confirmed that the shooter was 24-year-old Ryan Lanza’s 20-year-old brother, Adam Lanza.

This scenario, with mistaken identity, is much like the social media reaction following the theater shooting in Aurora, Colo., earlier this year.

Seconds after news outlets reported that a man in his early 20s named Ryan Lanza was identified as the shooter, people swarmed Facebook with searches for his name. A profile that lists Ryan Lanza with a hometown of Newtown, Conn., where the shooting occurred, was spread around the Internet. The profile has since been taken down.

Andrew Fletcher, who is also Facebook friends with Lanza, tweeted screenshots from Lanza’s profile, showing that the man whose profile was shared wildly is not the same man responsible for the tragedy:

Teaser image courtesy of Shutterstock.

Related Stories
Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!