Social software company Expion examined posts related to Thanksgiving and fall in general by seven leading supermarket chains, finding that Publix gave the most thanks when it came to the social network.
The Publix Facebook page had the most likes of any of the seven companies profiled by Expion, and Publix accounted for four of the top five Thanksgiving-related posts in terms of engagement.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 