Facebook Announces Verified Pages

On Twitter, you can make sure that celebrities or popular people are really controlling accounts through verification checkmarks. Now the same feature is available on Facebook. The social network announced Wednesday that pages that are really run by highly followed people will come with marks of verification. Unlike the hoax uncovered Tuesday, this is legitimate.

Verification badges will appear:

  • Next to the name of the page
  • When hovering over the name of a page
  • In Graph Search queries
  • In stories about people liking a page
  • In News Feed ads for your page

While this feature will initially be rolled out to celebrity and public figure pages, it will later be applied to personal profiles. Users cannot ask to be verified. Facebook will bestow verification upon highly followed pages and people.

Readers: How do you feel about this?

Facebook Co-Founder and CEO Mark Zuckerberg’s personal profile page has received the verification stamp, showing what it will look like on Timeline pages:

Related Stories
Mediabistro Course

Applied Web Analytics

Applied Web Analytics Starting July 22, learn a deeper knowledge of traditional web analytics measurement for online marketing and advertising and other digital tools including media and mobile devices. You'll learn how to select key performance indicators to measure your website, set goals and produce results, integrate analytic efforts into your marketing strategy and more. Register now!