Facebook Surpasses All Google Properties In Brazil

Facebook overtook Orkut to became Brazil’s top social network in January, but has only overtaken all of Google’s properties in that nation just this month.

Experian Hitwise data shows that Brazil’s web traffic to headed to Facebook has dramatically increased over the past year, while those heading to Google properties, which include Orkut, has decreased. Orkut now ranks as the third site in that country.

The decrease in Brazilian traffic to Google appears to have occurred at a more moderate pace than the increase to Facebook, as the chart below shows.

 

 

 

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