WATCH: How Memes Develop And Spread On Facebook

Get ready for a goldmine of marketing insights: The video below covers how memes develop on Facebook.

The speaker, Lada Adamic, associate professor of information at The University of Michigan, spent a sabbatical working in Facebook’s data team, and summarized her findings at the Ignite NewsFoo 2011 conference.

The title of her presentation is formatted for virality: “Only my true friends will copy and paste this meme into their Facebook status.” Check it out below and let us know what you think in the comments section.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell your brand's story through photos, and use your profile to drive your sales and business objectives. Register now!