Oreo will celebrate its 100th birthday March 6, and is inviting the brand’s nearly 24 million Facebook fans to share in the festivities by being recognized as the featured birthday of the day on the page.
The cookie brand is asking its Facebook fans to upload their personal Oreo moments and their birthdays for the chance to be featured, and one fan will be selected every day throughout 2012.
The Oreo Facebook page also includes:
- A moments gallery, in which fans can share their photos, videos, and stories about the cookie;
- Say it with Oreo, which allows fans to post messages with cookie graphics on their friends’ walls; and
- Links to the brand’s commercials and recipes.