Test Shows How Your Facebook Page Posts Were Shared

Facebook is selectively testing a new feature that shows how many people have shared each of your page’s posts.

When you click on “view share,” you see reproductions of how people shared your content.

This will help marketers understand how effective their sharing strategies and incentives are — or aren’t — and who are their top influencers.

We hope Facebook rolls this capability out across the site. Do you agree, readers?

Brian Carter is author of the books The Like Economy and Facebook Marketing.

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