Steve Jobs Biography Is A Big Hit On Facebook Today

Facebook is filled with posts about Steve Jobs again, as the eagerly anticipated biography of the late Apple co-founder Steve Jobs hit bookstore shelves today.

Facebook posts the late Apple co-founder, along with Walter Isaacson’s biography entitled Steve Jobs, were going up on Facebook at a rate of at least once a minute, increasing in frequency as the day progresses.

One popular (re-)share on the site an audio recording from Jobs’ biographer Walter Isaacson, which was posted on the CBS “60 Minutes” website.

In the recording, Jobs is heard praising Facebook Chief Executive Officer Mark Zuckerberg:

I admire Mark Zuckerberg. I only know him a little bit, but I admire him for not selling out, for wanting to make a company. I admire that, a lot.

It’s not surprising that the book release is generating such Facebook traffic.

Starcom MediaVest Group found that, in the 24 hours after Jobs’ death was made public, there were some 143,000 status updates devoted to the Apple icon, at a rate of 1.6 per second.

Have you shared any thoughts about Steve Jobs on Facebook?

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