Zazzle is dazzling Facebook users by giving away $100,000 worth of custom-wrapped canvas art, powered by Wildfire Interactive’s social marketing platform.
The retailer is offering users of the social media site many of the world’s most recognizable art pieces, along with state-of-the art customizable technology for personal art and photography.
With Wildfire Interactive on hand to provide the platform that will create just that right amount of buzz, Zazzle will give away 8 x 10 wrapped canvas prints each day to Facebook’s U.S. user member community of 150 million.
All users have to do to get their piece of art is click like on the Zazzle site, then share the promotion with friends.
This promotion lasts through October 3, and is expanding to include Twitter and blogs, in addition to Zazzle’s website and page on Facebook.
“With the recent launch of the wrapped canvas product, we wanted to share with the world our high-quality products and amazing technology. What better way to do that than by letting people sample it for free,” said Jason Kang, vice president of marketing at Zazzle. “Partnering with Wildfire is the perfect way to share this opportunity through social media. Together we’re adding a social layer to our vision of enabling the world to express its creativity, and we love it.”
So far, Zazzle averages 351 entries into the sweepstakes, in addition to the 148 likes per day that the retailer gets.