FansEdge Tops June Echo Rank Index For Using Facebook, Social Media To Drive Ecommerce Sales

The top ecommerce company in terms of using social media to drive sales in June was sports apparel retailer FansEdge, according to the latest Echo Rank index from The Echo System.

The Echo System was created in 2010 to help ecommerce brands measure and maximize their return on social, and it includes Facebook ad platform Voxsup.

The Echo Rank index measures 500 companies, and The Echo System said the average revenue growth of those companies from 2010 to 2011 was 20.4 percent, with that figure more than doubling to 45 percent for the top five companies on the index.

The Echo System added that 1-800-Flowers was the only company to finish in the top 10 on the Echo Rank index in both May and June. The top five for June were:

  1. FansEdge
  2. Barneys New York
  3. Turn5
  4. GameStop
  5. Fossil
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