INFOGRAPHIC: Why Is Facebook’s Social Share Percentage Dropping While Pinterest, Twitter Rise?

GigyaSocialSharingInfographicTeaser650Social sharing via Twitter and Pinterest gained 6 percent and 4 percent shares of the sector, respectively, in the third quarter of 2013 versus the second quarter, while Facebook saw its share drop 9 percent during the same period, according to a study by Facebook Preferred Marketing Developer and consumer-management-suite provider Gigya.

Gigya reported in a blog post that Pinterest surged in the third quarter, topping Facebook and Twitter in certain verticals, and adding that on a global basis, regional social networks such as Mixi in Japan and vKontakte in Russia are also on the rise.

Readers: Did any of the findings by Gigya surprise you?

GigyaSocialSharingInfographic

Related Stories
Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!