With July, National Ice Cream Month, drawing to a close, digital intelligence firm TrackMaven and digital agency iStrategyLabs examined the social efforts of the top 10 ice cream brands.

TrackMaven and iStrategyLabs dipped their sampling spoons into the flavors of Baskin-Robbins, Ben & Jerry’s, Breyers, Carvel, Cold Stone, Dippin’ Dots, Edy’s, Häagen-Dazs, Klondike, and Turkey Hill.

Readers: What is your ice cream of choice?