Instagram Campaign Gives Bravo Fans Clues On Next ‘Inside The Actors Studio’ Guest

BravoJamesLiptonInstagram650Cable network Bravo tapped Instagram for a campaign to promote the Nov. 7 installment of “Inside the Actors Studio,” using the Facebook-owned photo-sharing network to offer clues about which guest will sit down across from host James Lipton.

Bravo has teased the Instagram images and videos depicting its clues with tweets, and the clues include Lipton doing the chicken dance, as well as Bravo Host and Executive Vice President of Development and Talent Andy Cohen in “jorts.”

Readers: Have you seen any other creative promotional uses of Instagram?

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content. Register now!