BravoJamesLiptonInstagram650Cable network Bravo tapped Instagram for a campaign to promote the Nov. 7 installment of “Inside the Actors Studio,” using the Facebook-owned photo-sharing network to offer clues about which guest will sit down across from host James Lipton.

Bravo has teased the Instagram images and videos depicting its clues with tweets, and the clues include Lipton doing the chicken dance, as well as Bravo Host and Executive Vice President of Development and Talent Andy Cohen in “jorts.”

Readers: Have you seen any other creative promotional uses of Instagram?