Janrain Designated As A Facebook PMD

PMD650Customer-profile-management technology provider Janrain announced Tuesday that it was designated as a Facebook Preferred Marketing Developer.

The PMD program will give Janrain full access to Facebook’s ads application-programming interface best practices and other APIs that will enable it to build tools to take full advantage of the social network’s ad platform.

CEO Larry Drebes said in a release announcing Janrain’s PMD status:

We are committed to bringing customers far-sighted, innovative opportunities to engage their consumers wherever they are on the Web and regardless of the device they use to get there. Becoming a Facebook PMD allows us to extend our ability to create innovative customer-profile-management solutions that help brands orchestrate highly personalized experiences and relationships with their consumers.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell your brand's story through photos, and use your profile to drive your sales and business objectives. Register now!