‘Katy Perry The Movie: Part Of Me’ Available Via Facebook, Screenburn Video Player

KatyPerryMovie650Facebook fans of pop star Katy Perry who are located in the U.S., the U.K., and Canada can view Katy Perry the Movie: Part of Me – a movie chronicling her 2011 world tour — directly on Perry’s Facebook page, using the media player from Screenburn Media.

It costs $4 to view Katy Perry the Movie: Part of Me, and the movie can be streamed for 48 hours after it is purchased.

The Paramount Pictures feature film debuted in theaters in 2012, and it features concert and rehearsal footage, behind-the-scenes interviews, and more.

The movie will be made available to Perry’s Facebook fans in Brazil later this year.

Screenburn Director Tom Raffe said in a release announcing the news:

We’re used to releasing many different types of films on Facebook, but Katy’s is certainly a landmark release simply because of the incredibly passionate following she has on the platform and throughout social media. Her audience is huge and always hungry to access performances and creative content on any platform. This release is a testament to her continued innovation with social media, and we’re very excited.

Katy Perry fans: Will you view Katy Perry the Movie: Part of Me on Facebook?

Related Stories
Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!