Looking to spice up a boring Facebook page to draw in more business? Business-to-business firm The Meltwater Group recently announced the launch of Meltwater Buzz Connect, which gives companies more control over tabs and other page features.
Meltwater posted news about Buzz Connect on its blog Tuesday morning. Meltwater Buzz Connect gives business page owners another vital tool to help interact with their fans. It is a new module that works seamlessly with Meltwater Buzz Social Suite, but it is also available on its own.
Ric Pratte, director of Meltwater’s agency partner program, discussed Buzz Connect’s capabilities on the blog:
More companies are focusing resources on Facebook to capitalize on consumers who are increasingly open to social marketing programs from their trusted brands. Meltwater Buzz Connect is an exciting addition to our expanding social media suite of solutions that will help brands provide a far better customer experience on the world’s most popular social network. We now provide companies with the ability to attract and engage customers on their preferred social channel and turn a Facebook like into something more meaningful and valuable.
Here’s a list of features included with Meltwater Buzz Connect:
- Step-by-step tab creation and customization
- Live tab previews
- Tab versions for content localization and publication scheduling
- Ability to schedule tab publish and unpublish times
- Full draft history for content rollbacks and revision
- Social customer relationship management database and opt-in contact forms
- Seamless integration of cross-platform social content
- Content layout templates and customizable themes
- A comprehensive dashboard with engagement analytics
Click here to give Meltwater Buzz Connect a try.
Readers: What have you tried to jazz up your business’ Facebook page?