Facebook Testing Page Like Sponsored Stories In Mobile News Feed

Facebook has extended the larger page like sponsored stories it introduced in late March to mobile, testing a new mobile page like sponsored story that it more than three times the size of its predecessors.

Sister blog Inside Facebook reported that the new units being tested include a recent post from a page, joined by a clear call to action to like the page directly via the mobile news feed.

Inside Facebook pointed out that the large size of these page like sponsored stories and the visible like button could draw attention to the ads, but users may ignore them because they are not coming from friends.

Facebook officially announced sponsored stories for mobile at its Facebook Marketing Conference in New York Feb. 29.

Readers: Have you seen any similar page like sponsored stories in your mobile news feeds?

Screen grab courtesy of Inside Facebook.

Related Stories
Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!