Facebook Power Editor Users Can Now Exclude Locations For Targeted Ads

Facebook is now allowing brands using its Power Editor to exclude locations when setting up ad targeting.

Reader Or Fialkov of Fialkov Digital shared the example below, in which an ad created via Power Editor targets Facebook users in California but excludes those in Los Angeles.

Targeting options were previously limited to countries, states or provinces, cities, and ZIP codes.

Readers: Will the ability to exclude locations from ad targeting prove to be useful?

ExcludeLocations

Related Stories
Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!