Latest Facebook News Feed Survey Wants To Know If ‘This Post Feels Like An Ad’

MakeNewsFeedBetterNewsFeedPost650Facebook has begun circulating another survey about its News Feed – appropriately, via its News Feed — with this one focusing on whether or not News Feed posts from pages feel like ads.

I saw the post pictured above in my News Feed late Wednesday afternoon, and clicking on “Give Feedback” brought up the “Tell Us What You Think” box pictured below, which reads:

On the next few pages, you’ll see some Facebook posts. Above each post, there will be a statement and a rating scale. Rate how much you agree with the statement for each post.

MakeNewsFeedBetterTellUsWhatYouThink

The survey then served up 15 posts from pages, all with the same question: “How much do you agree with this statement? This post feels like an ad.” Answer options were:

  • Strongly disagree
  • Disagree
  • Neither agree nor disagree
  • Agree
  • Strongly agree

The 15 posts included a diverse mix of posts that were undoubtedly ads and posts that were not even close to being ads.

MakeNewsFeedBetterThisPostFeelsLikeAnAd2MakeNewsFeedBetterThisPostFeelsLikeAnAd

This thank-you message appeared upon completion of the survey.

MakeNewsFeedBetterThanks

This was the latest of several surveys in which Facebook sought to mine users’ opinions on News Feed and advertising, including:

Readers: Have you seen any similar surveys?

Related Stories
Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!