Facebook Adds API Support For Offers

Facebook is putting some elbow grease behind its offers initiative, adding support for creating and managing offers via its application-programming interface, and expanding the beta-test to five more countries.

The offers program was introduced at the Facebook Marketing Conference in New York Feb. 29, and a limited beta-test kicked off earlier this month.

The five new countries where the offers beta-test is available to a limited number of pages are: New Zealand, Singapore, Australia, Japan, and Turkey.

And Facebook said in a post on its developer blog that more information on the API support is available here, here, and here.

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