Facebook chief operating officer Sheryl Sandberg reported in a Form 4 filing Tuesday with the Securities and Exchange Commission that the Sandberg-Goldberg Family Trust received 333 shares of Facebook class-A common stock as part of a pro rata distribution by Technology Crossover Ventures to its limited partners.
As a result of the official closing of Facebook’s acquisition of cross-platform messaging application WhatsApp, the first clear picture of WhatsApp’s financial results emerged in the form of a Form 8-K/A filed with the Securities and Exchange Commission by its new parent company Tuesday, and the picture wasn’t a pretty one when it came to net loss.
Mobile growth was everywhere to be found among Facebook’s third-quarter-2014 financial results, as mobile advertising revenue accounted for approximately 66 percent of total ad revenue for the period, up from 49 percent in the third quarter of 2013, while growth among mobile daily active users and monthly active users far outpaced the respective figures for overall DAUs and MAUs.
Should tech companies stick with the practice of individual code ownership, where one engineer is responsible for his or her code throughout its usage? Facebook software engineer Pierre Raynaud-Richard explained why the process is not used at the social network in a post on its engineering blog.
Facebook is now fully integrated with the Cocos2d-x game engine from Chukong Technologies, the social network and the mobile entertainment developer announced in a post on the Facebook developer blog.
Facebook announced improvements to the ways that users upload photos to the social network via its iOS and Android flagship applications, allowing users to choose the exact order in which photos will appear, as well as composing introductions to photo posts and captions for individual photos.
Looking to speed the process of getting dynamic, localized incentives to potential car shoppers on Facebook, BLiNQ Media, a Facebook Preferred Marketing Developer, announced the launch of AutoLiFT, aimed at automakers, agencies and dealers.
Facebook’s transformation into a mobile company has found its way into third-quarter-2014 statistics on clients of digital marketing agency 3Q Digital, which reported that mobile impressions were up 51 percent compared with the second quarter of 2014, while clicks rose 180 percent, click-through rates were up 85 percent and cost per click dropped 40 percent.