Parse, the cloud application platform acquired by Facebook in April, will host its first annual Parse Developer Day Thursday, Sept. 5, at the Marriott Marquis in San Francisco.

Co-Founders Ilya Sukhar, James Yu, and Kevin Lacker will open the conference with talks.

Facebook Director of Product Management Doug Purdy will then lead a panel with developers from Food Network, Sesame Street, and Over.

Following a boxed lunch, three afternoon tracks will offer attendees hands-on learning — one on the basics of Parse; one featuring Parse partners including Microsoft, Twilio, SendGrid, and Xamarin; and one providing a more advanced look at the cloud app platform’s functionality.

Other features will include a “Be Social” hall where attendees can speak with presenters, games, an ice cream bar, and an after-party at Press Club, including open bar.

Tickets are $45, or $35 for students, and all proceeds will go to CodeNow, a nonprofit group that provides free, out-of-school computer training to students in New York; Washington, D.C.; and San Francisco.