No. 1 Facebook App Socialcam Sold For $60 Million

The top Facebook application, Socialcam, has been sold — but no, this isn’t another Mark Zuckerberg purchase. The vide0-sharing app has been acquired for $60 million by design firm Autodesk.

Socialcam, you probably notice, has been popping up in news feeds a lot lately as a popular social sharing app.

Socialcam announced the move on its blog:

If you haven’t heard of Autodesk, that’s probably because the company is best known for its professional tools for design and visualization. But its mission is to help everybody imagine, design, and create a better world. Autodesk has a proven track record of acquiring and scaling fast-growing, early stage consumer businesses while staying true to its core audience and vision.  Recently, with products like SketchBook and Pixlr, it is making its award-winning technology accessible to millions of people around the world through intuitive Web, mobile, and social platforms. We fit in right there — helping people around the world capture, create, view, and share video in real time, wherever they are. We hope you’re as excited as we are about the good things in store for Socialcam as a result of this news!

And here’s the reaction from Samir Hanna, Autodesk’s vice president:

Mobile computing, the cloud, and social media are improving and changing the way people design, engineer, and create projects. Video is an ideal medium for professionals and consumers alike to communicate and share their design ideas. We are excited to have Socialcam join our growing portfolio of applications, services, and communities for digital art, personal design and fabrication, home design, and entertainment.

Readers: Do you use Socialcam? How do you feel about it?

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