Songza, a music-streaming application for the iPhone and iPad, is in tune with Facebook, as its iPhone app has soared from 7,000 daily active Facebook users to 112,000 in the past week, with each Facebook-connected user generating more than one referral visit.
Songza’s newly released iPad app became the No. 1 free app for the Apple tablet on iTunes, and its iPhone app sits at No. 2, but it is the top free music app for both devices.
Songza CEO Elias Roman said:
We’re thrilled with our open graph integration. The referral rate was great from day one, but it has been growing since then. In fact, last month, each active Facebook-connected user generated more than one referral visit — that’s a phenomenal foundation for viral growth.
The percentage of users who are signing in with Facebook has grown significantly. This will be a record month for the percent of our audience who is taking advantage of open graph.