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Mediabistro Event

Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.

How Can Businesses Prepare For Facebook Graph Search?

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Facebook’s graph search, which is slowly being rolled out to more people, has major implications for brands. It could change the way that companies advertise not only on Facebook, but in their brick-and-mortar stores, too. Mark Simmons, co-founder and managing partner of Mixed Digital, spoke with AllFacebook about how companies can get their pages ready for graph search — taking both a digital and tangible approach.

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