When Facebook introduced its revamped News Feed last week, opinions began to form almost immediately on how it would affect both brands and users on the social network. Jordan Enright-Schulz, a product marketing manager for Adobe Social, offered her take on the new News Feed’s implications for social marketers in a post on the Adobe Digital Marketing Blog.
We got a sneak peek at the Adobe Marketing Cloud user interface that is launching Wednesday. In short, it’s a Pinterest-like feed sourced from what others in users’ organizations are sharing. Adobe Marketing Cloud integrated content creation and community management into its dashboards, allowing users to post to Facebook, moderate through queues, and examine the performance of their posts.
When Adobe announced social marketing software suite Adobe Social in March, it pegged the availability date as “late 2012.” Late 2012 has arrived, as Adobe Social was released for general availability Thursday.
Adobe is upgrading its tools for publishing, engagement, analytics, and marketing via Facebook.