Facebook has added the ability for Ads Manager users who use the “spend limit” option to view their accounts’ spend limit histories.
Facebook continues to test small tweaks to its Ads Manager, as some users are now seeing the option to view what their ads will look like in the News Feed, rather than only being able to preview them as right-hand-side ads.
Facebook’s efforts to simplify its advertising offerings will kick into high gear in 2014, as the social network will introduce a complete overhaul of its campaign structure, which will include revamps of its Ads Create Tool, Ads Manager, and Power Editor, the social network announced in a post on its developer blog, after recently revealing the details to its Preferred Marketing Developers.
Users of Facebook’s Ads Manager now have the option of repositioning images used in their ads.
Facebook tested a feature in its Ads Manager last December, create a similar ad, allowing a select group of page administrators who manage multiple pages to create similar ads for their different accounts, including duplication of the targeting parameters. Now it appears that the social network is testing a similar feature directly in News Feed.
Facebook added a feature to Ads Manager in August that allowed users to upload up to six images and create up to six page like ads or event ads from a single campaign. Now, it appears that this capability has been extended to page post link ads, as well.
Facebook is at it again: Have you heard about the updates that affect business pages? If you manage a business page, you’ll want to know about them. Let’s jump right in.
Facebook’s overhaul of its advertising products continued at full-throttle with Tuesday’s announcement that the social network is shifting to a model that it calls “objective-based ad buying and reporting,” putting the emphasis for advertisers on objectives, rather than on ad types, and giving them better tools to measure the impact of their campaigns.
Earlier this month, some users of Facebook’s Power Editor began seeing an option to preview how their ads will look in News Feed. Now it appears that the social network has extended the same functionality to its Ads Manager.