The top 20 brands on Facebook boasted an average of 14,499,364 likes at the end of March and averaged 52 posts for the month, according to the most recent statistics from social media analytics platform Socialbakers.
Brands on Facebook: Would you like the ability to accurately predict the lifetime reach and engagement of organic and paid page posts? Social marketing solutions provider SocialCode added a new feature to its MessageOptics 2.0 social analytics tool: Post Predictions.
Facebook appears to be testing what amounts to a free mobile ad unit for publishers, with posts in users’ mobile News Feeds that closely resemble mobile application install ads, aimed at enticing users to like publishers’ pages, under the heading, “Get Interesting News.”
Facebook must really, really want its users to start writing reviews.
An infographic from Facebook marketing expert Jon Loomer, published in January, has been rendered obsolete by the social network’s changes to the designs of its News Feed and desktop pages, so Loomer updated his infographic to account for the changes.
Consolidation struck the social shopping sector, as 8thBridge, a provider of social discovery, curation, analytics, and marketing solutions for retailers, announced that it was acquired by digital shopping software and services company Fluid.