Like most nonprofits, the PKD Foundation aims to raise awareness of the issue it seeks to solve. Greater awareness leads to greater interest from scientists, politicians, and potential donors in working for a cure.
Facebook has added the ability for Ads Manager users who use the “spend limit” option to view their accounts’ spend limit histories.
Facebook has been conducting several surveys of late in order to improve its user experience, polling its users about News Feed in September, and introducing the Facebook Feedback Panel shortly thereafter for selected, invited users. Now, the social network is bringing the same process to its advertising offerings.
Facebook combined its broad categories and precise interests to roll out its new simplified interests targeting option for advertisers.
Facebook began offering advertisers ad-targeting suggestions in October, and the social network has apparently refined the process.
Facebook’s emphasis on mobile will not take a vacation for the holiday shopping season, as the social network offered some tips for marketers looking to incorporate mobile into their Facebook promotion mix in a post on the Facebook for Business page.
With less than one week until Black Friday, and Cyber Monday shortly thereafter, Facebook application developer Woobox offered some tips on how brands on the social network can incorporate coupons into their promotional efforts.