
Though sponsored stories may be controversial and costly to Facebook, some companies are loving the social network’s ad feature.

Though sponsored stories may be controversial and costly to Facebook, some companies are loving the social network’s ad feature.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
GE is tapping the 2012 Summer Olympic Games in London for inspiration with Tuesday’s release of new Facebook application HealthyShare, using current and retired Olympians including Kevin Durant (basketball), Alex Morgan (soccer), Michael Johnson (track, retired), and Summer Sanders (swimming, retired) to motivate users to reach their health goals.

U.S. soccer star Alex Morgan has gained plenty of male attention on Facebook following the team’s run to the Women’s World Cup final. Her Facebook page has more than 180,000 fans as of this writing. Many are showing support following the penalty shootout loss to Japan in Sunday’s final, but some are just inquiring men.
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