Today only, we’re having a one-day sale on our summer social media networking events, AllTwitter Marketing Conference and AllFacebook Marketing Conference, June 4 and 5 in San Francisco. You’ll save $100 off your ticket to either event or $200 off a Combo Pass to attend both. Just use the code “ONEDAY” when you register.
AllFacebook Marketing Conference
There’s no better way to learn the tricks of the social media trade than from experts who know the secrets to audience engagement and monetization. Join AllFacebook Marketing Conference, June 5 in San Francisco, and develop skills to leverage your fan base and boost revenue. Leading professionals from Jack Daniel’s, LA Opera, Toyota, and more will speak at the event.
The Facebook Public Policy Office in Berlin has likely been in overdrive due to the social network’s ongoing conflict with the north German state of Schleswig-Holstein over whether Facebook users should be allowed to use pseudonyms, but staffers in Berlin welcomed U.S. Secretary of State John Kerry Tuesday, and Kerry signed the office’s wall.
No matter how judicious brands are when it comes to protecting themselves against social media emergencies, they are bound to happen.
Subway has a pretty tasty deal with CityVille players. Those who play the popular Facebook game can build a Subway restaurant into their city, in return, Subway gives the player a coupon to be redeemed in-store. When the coupon is used, the player then gets a code for CityVille bonuses. An expert panel discussed this and other ways that brands can build loyalty with fans through Facebook in one of the final events of the AllFacebook Marketing Conference in New York.
There are too many Facebook pages and other social media accounts owned by or connected to brands, too many people with administrator privileges, and too many applications granted permission to access those social media accounts. Those were the main concerns discussed by Social iQ Networks Co-Founder and CEO Devin Redmond during “Protect Your Brand Pages,” a panel at the AllFacebook Marketing Conference in New York Wednesday.
Professional sports teams and leagues are as focused on Facebook and other social media as businesses from other sectors are, and an all-star team of social media executives from the field joined moderator and Movement Strategy Co-Founder Jason Mitchell on a panel at the AllFacebook Marketing Conference in New York Wednesday, “How Professional Sports Are Monetizing through Facebook.”
Gone are the days when print and TV are the dominant avenues of advertising. Now companies big and small need to integrate Facebook and other social avenues into their marketing plans. A panel of experts, including a social media official at HBO, at the AllFacebook Marketing Conference talked about the importance of keeping Facebook in mind when reaching out to potential customers.
The challenge: To unify and clean up the Facebook messaging and presences of 175 Toyota dealers in the Southeast region of the U.S. 22squared Senior Vice President of Earned and Emerging Media Chris Tuff and Southeast Toyota Marketing Communications Manager Julie Tullis spoke about the progress they made on that front in just six weeks at a panel at the AllFacebook Marketing Conference in New York Wednesday, Dominating Scale with Facebook Technology to Drive True ROI.