Social analytics firm Quintly will help Facebook page administrators determine how their pages measure up when compared to their contemporaries by launching a monthly infographic series that enables page admins to compare their results in certain metrics with those of pages of roughly the same sizes.
When the New England Patriots defeated the Houston Texans and the San Francisco 49ers handled the Green Bay Packers this weekend in the second round of the National Football League playoffs, they set the Facebook world abuzz, too. Statistics from CBS Sports and Quintly (formerly AllFacebook Stats) show that the Patriots and 49ers were easily the most-talked-about football teams in the U.S. on the social network this weekend.
There’s major news coming from sister site AllFacebook Stats, which today announced that they have a new name: quintly. They’ll still provide quality statistical analysis, but they want the name to reflect that they also provide services for Twitter (and YouTube to soon come). Don’t worry, we’re not changing our name.
In the past few weeks and months, I have seen a clear quality decrease in my news feed. With the number of sponsored stories growing like crazy and the need by Facebook to earn money from its platform, this has gotten to a level where I think it is getting very dangerous now.
Energy drink Red Bull did not see a direct sugar rush in terms of likes for its Facebook page as a result of its Red Bull Stratos project, which featured daredevil Felix Baumgartner successfully jumping to Earth from the stratosphere, but the like total for Baumgartner’s Facebook page shot into the stratosphere, and the Red Bull Stratos Facebook page saw robust growth, as well, according to sister site AllFacebook Stats.
As Facebook is taking steps to boost its presence in Japan, our sister site, AllFacebook Stats, is following suit, announcing an agreement with Japanese marketing agency Torchlight.
Two of America’s most popular athletes are also the most popular 2012 Olympians on Facebook. According to our sister site, AllFacebook Stats, basketball stars Kobe Bryant and LeBron James have the most fans of any athlete competing in the upcoming 2012 London Summer Olympic Games. Who else has a loyal following?
Wondering how you can overtake your competition in terms of likes, shares, and engagement? Don’t be afraid to give them a like and track them on Facebook. Panelists of the “Competitive Analysis on Facebook” discussion at Friday’s AllFacebook Marketing Conference in San Francisco spoke about the importance of keeping tabs on your competitors.