Facebook began rolling out a feature Monday allowing nonprofits to include “Donate Now” buttons on their pages, which permits users of the social network to contribute directly to those groups.
American Red Cross
The holiday season is the season of giving, and Charitable Checkout developed a solution for brands on Facebook to incorporate giving into their marketing efforts by offering users of the social network rewards for donating to causes.
Not long after two explosions reportedly killed two people and injured several others Monday at the Boston Marathon, people started using Facebook to not only share news, but to share well wishes for those involved and donate to the American Red Cross. Runners and spectators on the scene have also used Facebook to alert family that they’re OK.
Odds are, you always have one friend who is nearly impossible to shop for when it comes to birthdays and holidays. Now, through Facebook Gifts, users can donate to a charity or nonprofit in honor of a friend. This feature, which gives users 11 different organizations from which to choose, is something that Facebook is testing.
President Barack Obama and Republican presidential nominee Mitt Romney are asking their Facebook supporters to donate to the American Red Cross as states along the East Coast brace for Hurricane Sandy. The presidential candidates have essentially halted most political activity until the hurricane passes by the East Coast.
Wondering how you can help those affected by Hurricane Sandy? Facebook can help. The American Red Cross has been using its Facebook page to post information about shelters, as well as to accept donations for the cause. The social network also reminded its users on the East Coast that posting status updates on Facebook from mobile devices is a quick and easy way to let loved ones know they are safe.
With Hurricane Irene taking aim at the Eastern Seaboard of the United States, the American Red Cross posted a photo album on its Facebook page, illustrating how residents in the soon-to-be-affected area are preparing for the storm, while the Global Disaster Relief on Facebook page continued to provide updates.
New survey results released today by the American Red Cross finds that 18 percent of respondents use Facebook to gather emergency information in disaster situations.