The game-focused changes to Facebook’s App Center that were brought to AllFacebook’s attention at the end of May by reader Marcelo Ávalos are now official, as the social network announced a redesign of App Center aimed at simplifying discovery of games.
Facebook announced an update for its iPad application, in which a new column was added on the right-hand side of News Feed, which includes birthdays, events, and four new sections aimed at promoting engagement with trending topics, videos, and games.
Facebook appears to be phasing out its App Center in favor of a landing page simply known as Games.
Most mobile applications include social logins, and Facebook Login is the most-used one by a healthy margin. At its F8 global developer conference in San Francisco Wednesday, the social network introduced a new Anonymous Login feature for developers to include in their apps, as well as a new version of its standard Login, and a redesigned app control panel.
Facebook announced a change aimed at giving users more detailed information about games, directing users who click on game stories in News Feed or in the right-hand sidebar, or game recommendations, directly to the games’ app details pages, rather than to the games themselves.
A reader of sister blog Inside Facebook shared a screenshot in June of a sidebar module titled, “Get Important News,” with links to three news-related sites. The social network appears to be expanding on that test, as AllFacebook reader Yan Yanko Kotliarsky shared the screenshot above, which featured a different design for the Get Important News module, as well as a “Games You May Like” module.
They’re not quite video ads, but developers of applications and games for Facebook can now include videos in their App Details pages in the social network’s App Center, in order to give potential users a flavor of what the apps and games are like.
On the same day Facebook expanded its Facebook for Business page to eight more countries and 11 additional languages, the social network also announced a redesign of its Facebook Developers website.
I work with NARR8, a free-to-use application and digital publisher of interactive eBooks. Last month, NARR8 launched its extensive catalog of motion comics, graphic novels, and educational periodicals on Facebook’s App Center — a huge milestone for us, since this made NARR8 the first motion comics application to launch on the world’s No. 1 social network. Today, I’d like to talk about what led us to this success, our first month’s progress on Facebook, and the support that the social network has offered us during the transition from mobile to social.