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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Developers Can Skip Process Of Registering Apps With Facebook When Creating Mobile App Install Ads

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Facebook’s advertising-simplification process is running at full throttle, as the social network followed up its announcement earlier Wednesday of updates to reports from its Ads Manager by introducing a way for application developers to bypass the process of registering their apps with Facebook before creating mobile app install ads.

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Vine Vs. Video On Instagram: The Jockeying Starts Early, But Is There Room For Both?

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Is there enough room for both Twitter-owned video-sharing application Vine and Video on Instagram, which was introduced at a press event Thursday at Facebook’s headquarters in Menlo Park, Calif.? Time will tell, but the jockeying for position began long before Facebook Co-Founder and CEO Mark Zuckerberg and his counterpart at Instagram, Kevin Systrom, took the stage Thursday.

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