Application-Programming Interface

Facebook Pages Get A Global Passport

AttentionCurtisHougland

Just last year, Facebook launched the parent/child relationship manager, giving companies and brands the opportunity to manage all of their individual locations or franchises. The addition of the parent/child relationship manager had marketers, agencies, and brand managers the world over scratching their heads — if we could connect all of our pages so intricately within a franchise, why couldn’t we do the same internationally? As of Oct. 17, brands that have global presences can officially stop scratching their heads: Facebook announced the rollout of global pages, allowing brands to seamlessly establish one centralized, global identity.

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Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Facebook Details Social Landmarks In 25 Cities Around The World With Check-In Data

SocialLandmarksTeaser

What do Chicago’s Wrigley Field, Avenue des Champs-Élysées in Paris, and T.G.I. Friday’s in Oslo, Norway, have in common? They were all the top destinations in their respective cities in terms of check-ins on third-party applications using Facebook’s application-programming interface since its August 2010 launch, according to a new post from the social network, Social Landmarks Around the World.

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