What is the next stand-alone application from Facebook? “Multiple sources” told TechCrunch the app, code-named Moments, is aimed at helping users share content with different sets of users that they determine, without having to navigate through the social network’s lists or privacy settings.
Facebook announced the launch of two new tools within its App Insights for developers: label cohorts, which allow developers to create groups of users within their applications and compare statistics such as revenue and time spent with their full user bases; and retention charts, which allow them to analyze retention of their apps’ users over time and determine the effects of changes to those apps.
Facebook continued its ongoing efforts to help media companies and publishers use its platform with Tuesday’s launch of Facebook Media, a new site geared specifically toward public figures, organizations and media companies.
Facebook announced that it updated its service health dashboard for developers to give them more up-to-date information about the status of its developer services and application-programming interfaces.
Application developers that serve the same industries likely have similar needs, so Facebook announced Friday that it created industry pages on its developers site for the following industries: e-commerce, entertainment, games, photos and travel.
The 2014 college football season is in full swing, with teams already moving up and down the AP poll, and marketing cloud technology provider Unified did some polling of its own, ranking the preseason top 10 teams in the AP poll in terms of Facebook engagement.
Facebook is testing a new feature in its flagship iOS application that appears to be inspired by similar capabilities in messaging apps such as Snapchat, if not by classic television series Mission: Impossible: Users who are part of the can schedule the deletion of their posts in advance.
Facebook began testing the ability for Power Editor users to preview News Feed ads as early as last September, and the social network confirmed to sister blog Inside Facebook that it began rolling out the feature and other changes to Power Editor last week, with all Power Editor users receiving the updates “over the next few weeks.”
Hyperlapse, the new time-lapse video application from Instagram, has only been available since late August, but it has already found its way into a music video by Fall Out Boy, by way of agency Beutler Ink.