Germany edged Argentina to win the soccer portion of 2014 FIFA World Cup Brazil, and according to social marketing and analytics platform Engagor, Kia Motors came from behind to edge Nike in the battle for brand mentions among World Cup sponsors.
Just do it? Nike has when it comes to mentions of 2014 FIFA World Cup Brazil sponsors on Facebook and Twitter since the start of the tournament June 12, according to data from social marketing and analytics platform Engagor.
UPDATED 4:05 p.m. ET: Mobile messaging application WhatsApp denied a report in TechCrunch saying that it was in talks with Facebook about being acquired by the social network, telling AllThingsD, “The TechCrunch article is a rumor and not factually accurate. We have no further information to share at the moment.”
English is still the most widely spoken language on Facebook, but a new challenger is rising. According to statistics from Socialbakers, a growing number of new users speak Portuguese, the third-most-popular language on the social network.